Website Migration SEO Services
Replatforming, redesigning or merging domains? We protect your rankings with full pre-launch planning and 8 weeks of post-migration monitoring โ both sides, one engagement.
Migrations are where rankings go to die โ unless they’re planned
Unmapped redirects. Lost internal links. Stripped metadata. Crawl chaos at launch. Most traffic losses after a replatform aren’t bad luck โ they’re the predictable result of migrating without an SEO plan.
The fear is real: sites regularly lose 30โ70% of organic traffic overnight when a migration ships without a redirect map and a staging audit. And most providers only sell you the redirect map โ nobody’s watching after launch, when the damage actually shows up.
Who this is for
Businesses
You’re replatforming, rebranding or merging domains and can’t afford to lose the traffic you’ve built. You want someone who owns the SEO side end-to-end while your developers build.
SEO agencies (white-label)
Your dev partner is rebuilding a client’s site and you need a migration specialist behind the team โ redirect maps, staging audits and post-launch monitoring delivered under your brand.
What’s included
Pre-migration
- Full URL inventory & crawl benchmark
- Ranking and traffic baseline
- 1:1 redirect map (301 redirects)
- Metadata & internal link preservation plan
- Staging site audit โ the site migration checklist, actually executed
- Launch-day checklist + analytics/GSC continuity plan
Post-migration
- Launch-day validation crawl
- Redirect & 404 monitoring
- Index coverage tracking
- Ranking/traffic variance reporting (weeks 1โ8)
- Prioritised fix list for your dev team
The process
We crawl and record every URL, ranking and traffic source so nothing gets lost silently.
A 1:1 redirect map plus a metadata and internal-link preservation plan.
We audit the new site before launch โ while problems are still cheap to fix.
Launch-day validation crawl, redirect checks and index monitoring.
Weekly variance reporting and a running fix list until rankings stabilise.
Pricing
Standard migration
Full pre + post migration engagement as described above.
Complex migration
Custom-scoped. Agency white-label rate card available.
All plans are month-to-month or fixed-fee โ no long contracts. See full pricing โ
Frequently asked questions
How long before launch should we engage you?
Ideally 4โ8 weeks before launch, so the staging audit and redirect map are done before the pressure hits. We can work faster if your launch date is fixed.
Will we lose traffic?
Some short-term variance in the first weeks is normal. Our job is making sure it’s small and temporary โ that’s what the redirect mapping, staging audit and 8 weeks of monitoring are for.
Do you work with our developers directly?
Yes. We hand your dev team ticket-ready specs and stay available through launch. You don’t have to translate anything.
What platforms do you cover?
All major platforms โ WordPress, Shopify, Webflow, headless builds and custom stacks. The SEO fundamentals of replatforming are the same everywhere.
What happens if rankings drop after launch?
That’s exactly what the post-migration phase exists for: we identify the cause from crawl and index data, ship a prioritised fix list, and monitor until things recover.
Ready to get started?
Your next customer is searching for you right now. Let’s make sure they find you first.
๐ Book Your Free SEO Consultation
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